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    <loc>https://www.juliabarbosa.com/student-work</loc>
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    <lastmod>2026-03-02</lastmod>
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      <image:title>Student work</image:title>
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      <image:title>Student work - Fruitlands Museum</image:title>
      <image:caption>Inspired by the handcrafted objects at the museum, the logo is a metaphorical representation of the craft on display interconnecting the four museums. Staying with the theme of the objects on display the commercial products are household related, branded with the brush stroke pattern.</image:caption>
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      <image:title>Student work</image:title>
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      <image:title>Student work - Propping Up Fukushima</image:title>
      <image:caption>Two digital pieces explore why the Japanese government distanced themselves from the deterioration Daiichi nuclear plant. The interactive reaches additional audiences and utilizing the advantages of the platform, offering links to</image:caption>
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      <image:title>Student work - StepAway</image:title>
      <image:caption>A senior degree project helps the busy design professionals to take meaningful breaks. It is an intuitive application that analyzes the user’s working pattern on the computer and sends the user a break notifications on their phone, generated based on their working pattern.</image:caption>
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      <image:title>Student work - Memories of Mal</image:title>
      <image:caption>Interactive allows the user to explore Cob’s memories of Mal in “Inception”. The user can explore the timeline by filtering the system and navigating vertically up and down the timeline.</image:caption>
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      <image:title>Student work - Living Under</image:title>
      <image:caption>Presents data of Federal Poverty Level and the average rent in each state. The data aims to show the difference between those living in FPL and their average income affordability of rent.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514490886618-EBTCR3TPNNVVJIDR2092/5+Knows+and+Dos.png</image:loc>
      <image:title>Student work - 5 Knows and Dos About Climate Change</image:title>
      <image:caption>The handy booklet aims to inform its readers of the important climate change conditions and gives suggestions on how to improve habits to help make a change.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Student work - Contour Magazine</image:title>
      <image:caption>It is a magazine that celebrates both the concept, future car design and the inspirational classics, in the heritage section that till today convey the powerful design.</image:caption>
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  <url>
    <loc>https://www.juliabarbosa.com/general</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2018-01-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514729921616-LELLPF78WUJCVD4T2JML/Fruitlands.png</image:loc>
      <image:title>Past projects - Fruitlands Museum Branding</image:title>
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      <image:title>Past projects - Fruitlands Museum Branding</image:title>
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      <image:title>Past projects - Contour Magazine</image:title>
      <image:caption>View full magazine</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514731577308-YAURTBPTOOF86RWFW4LN/StepAway.png</image:loc>
      <image:title>Past projects - StepAway App</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514731585438-MYTPLFIBJT9WEYN8YY48/Memories+of+Mal.png</image:loc>
      <image:title>Past projects - Memories of Mal</image:title>
      <image:caption />
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514731592235-BKMST54O0RQYU0VJBUME/5+Knows+and+Dos.png</image:loc>
      <image:title>Past projects - 5 Knows and Dos About Climate Change</image:title>
      <image:caption>Booklet designed to spread awareness about climate change.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514731603121-V0IDV3I8EBCRTJFTNQKP/Propping+Up+Fukushima.png</image:loc>
      <image:title>Past projects - Propping Up Fukushima</image:title>
      <image:caption>This is an attempt to spread awareness about the issue today and to offer reliable sources for further exploration. Watch video</image:caption>
    </image:image>
    <image:image>
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      <image:title>Past projects - Living Under (Federal Poverty Level) App</image:title>
      <image:caption>This app showcases data on Federal Poverty Level and the average rent per state.</image:caption>
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    <loc>https://www.juliabarbosa.com/ux/ui-projects</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-02</lastmod>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects - Operations application redesign</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects</image:title>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1557694190994-ZJNSUBHP2OTJRMLZRI5D/IMG_1421.JPG</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1557694183500-6CRX83P6MCEV0FPKQM42/IMG_1418.JPG</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/674ac8d8-d120-42e1-8e4d-216f2eb477b3/Analytics1wire.png</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Early layout explorations. Color coding (blue for Stories, purple for Insight, pink for Snapshot, yellow for Justification, green for Criteria) tracked component roles across iterations.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Mid-stage explorations, including a Story Wizard concept for guided entry. File note: "bubble up the list of issues, be served with problems or positive information."</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Later explorations landing on header-anchored Stories navigation with contextual overlay panels. This became the structural basis for visual design.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>The Outliers bubble chart in the "Clients at Risk" scenario. Size encodes total AUM. The hover card surfaces the data an advisor needs to act, without leaving the view.</image:caption>
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      <image:title>UX/UI Projects - Telephony</image:title>
      <image:caption>An in-house customer support software</image:caption>
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      <image:caption>Registration experience skeleton architecture — three sequential steps map prospect information directly into account opening, eliminating redundant data entry</image:caption>
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      <image:caption>Fresh install flow — new users move through app intro screens before reaching the login/registration fork. Prospects route through sign-up, OTP verification, and credential creation before landing in the GM experience.</image:caption>
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      <image:caption>Returning user flow — existing customers and guest members bypass onboarding entirely, authenticating via login or biometrics.</image:caption>
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      <image:caption>Two intro screen iterations — evaluating how clearly the entry point communicated the app's value to prospects before asking them to commit to signing up.</image:caption>
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      <image:caption>Two sign-up form approaches — paginated (top) versus single scrollable page with advancing fields (bottom). Keyboard persistence and field advancement on the single-page version reduced disorientation during mobile input.</image:caption>
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      <image:caption>Live inline validation states — username availability checked in real time, password strength indicated progressively. Users could course-correct immediately rather than hitting a wall at submission.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Post-registration experience mapping — identifying which app sections could carry over to guest members versus which required redesign. Accounts was the critical open question; More was largely reusable with credential management as the key function.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Two concepts for the Accounts tab — concept 1 routes users from the nav item to an account selection modal tied to their goals; concept 2 treats the tab itself as an exploratory space, framing the absence of an account as a starting point rather than a gap.</image:caption>
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      <image:caption>Versions tested</image:caption>
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      <image:caption>Goal-based account layout: accounts listed in the order goals selected during onboarding, so the products shown felt relevant to why the user signed up in the first place.</image:caption>
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      <image:caption>Intent based layout: accounts grouped by user intent, making the page scannable regardless of what the user selected at onboarding</image:caption>
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      <image:caption>Fallback entry point — a temporary registration bridge designed while upstream team dependencies were resolved.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>UX/UI Projects</image:title>
      <image:caption>Two ways to arrive at a coaching call: associate-led via inbound call, or self-serve through the PPA Roadmap. Both paths converged on the same pre-work gap.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615343170693-OGWTE4SOMJC0SQRQ09F6/Current+journey+map.png</image:loc>
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      <image:caption>Mapping the full scheduling arc revealed how many independent systems a customer had to navigate, and how many moments existed to set expectations that weren't being used.</image:caption>
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      <image:caption>Five participant quote callouts from the UserZoom study.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>The brief before the brief: Suzie's job, the business case, and what coaching could uniquely offer, documented before a single screen was drawn.</image:caption>
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      <image:caption>Session selection and pre-work surfaced earlier in the scheduling flow, so customers arrived knowing what to expect.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Flow map showing the non-enrolled path (legal agreement, link institution, accounts page) and the enrolled path (direct to accounts page). Exits: view institution details, view account details, add new account.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Annotated walkthrough of the existing FullView webview, with issues and open questions identified at each step.</image:caption>
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      <image:caption>Version A: external accounts not set up (left) and set up (right), shown inline with Fidelity accounts on a single page.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Version B: Fidelity accounts and External accounts as separate tabs. Empty state, set-up state, and error state. Modal headers removed from the webview; replaced with a native header and footer.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Scrollable space analysis across three states: current (modal header + stacked footer), Iteration 1 (modal header removed), Iteration 2 (modal header and exit button removed). Approximately 160 relative units gained across both device sizes.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Goal-linking states — no goals linked, one goal linked (unassigned jars appear), two goals linked, arrangement order, and multi-account to one goal.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Goal-linking states — no goals linked, one goal linked (unassigned jars appear), two goals linked, arrangement order, and multi-account to one goal.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/0332e666-b7b7-455a-848f-01fb1cba3daa/external_accounts_Tested+prototype.png</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Tested prototype used to validate the enrollment and account-linking flow.</image:caption>
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      <image:caption>Android version</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>PPA Landing page (Prospects) The page customers and prospects encountered before the redesign. The coaching offering was described, but what a session actually involved and why it was relevant to this person, now wasn't clear. On the right PPA Roadmap (post login/ customer experience) that delivered NBA (next best action) after a series of questions and one of the cards was to speak with a coach.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/7c31abc2-1bd7-47ad-ae7e-0dadfe5aaf97/Suzie.png</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Entry points added to the PPA landing page and the Roadmap's Next Best Action card, directing users to the new About Coaching pages.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Three headline and framing variants tested against each other. The winning variant led with financial topic rather than service type.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/aa0dd2c8-79dd-48a5-b319-50756d852289/LowFidelityExperimentations.png</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Low-fidelity layout exploration. Vertical timeline tested against horizontal layout across both prospect and customer contexts.</image:caption>
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      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>High-fidelity explorations refining two layout directions: vertical and horizontal.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/54eb8fec-b2f2-4fa9-ad4a-ad597d5c7f0a/HallwayTesting.png</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Hallway testing prototypes for prospect (pre-login) and customer (post-login). Both groups found the tested designs simpler to scan than the original.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/79e1791b-4be5-44ba-9cfc-2427ef1eb72b/TemperatureTestingIntroductoryCallDesign.png</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>Temperature testing on "introductory call" framing and hero image options across multiple photography treatments.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1633270564725-PQYL6NJFPC57M5MAVVI5/Retrofited+CMS.png</image:loc>
      <image:title>UX/UI Projects - Make it stand out</image:title>
      <image:caption>The vision for where the page was heading: a persistent coaching hub where session history, notes, and upcoming calls accumulate over time. Left: Coaching Sessions tab with topic cards and pre-work. Right: Previous sessions tab with notes from past calls.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1755317831327-NJ82WGJI9X3KP1PYG78I/Oyster.jpg</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1755317830227-1Z2A86HUQXJ1WZ0JOK2L/Canoe.jpg</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1755317829740-ZV3DHT0ONL23LF6ZOX6I/Boats.jpg</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1616110443363-HSA3IVTMOR32GSXYLJZ1/IMG_1886+2.jpg</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514918674237-PTGKQAYEC99VPQZXYO9Q/WeavingBlue.png</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1755318135334-TB5577IUEZJI2HLYRXZU/IMG_7596.jpg</image:loc>
      <image:title>About - Angel</image:title>
      <image:caption>White wall tapestry</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514918650743-2CGUEKUJW4C6U7XT1VXB/hummingbird.png</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1514918641043-HD18CP6NY8A5CE0M3AU2/Beach+Scenary.png</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1616110438903-I4YI7O61C7L1WCUASM76/IMG_1007.jpg</image:loc>
      <image:title>About</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/experience</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-02</lastmod>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/digitalresume</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-10-15</lastmod>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/new-page-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-10-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1581287806137-ZI14LBI7EU4G8AMPHMK2/TelephonyGif.gif</image:loc>
      <image:title>New Page</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/spireapp</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-11-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615340560881-VLVGLMC3YXSKLR1NE21O/Home.jpg</image:loc>
      <image:title>Fidelity Spire</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615226257111-TG6O4NF0ELOT2TEY9QJP/Spire.png</image:loc>
      <image:title>Fidelity Spire</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617674276007-0B1C5YKIEW1DYOETN672/Whiteboards.png</image:loc>
      <image:title>Fidelity Spire</image:title>
      <image:caption>Design exploration sessions</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615341571190-7G8I23MDDU3JOZIHSYK2/image-asset.png</image:loc>
      <image:title>Fidelity Spire</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615341575035-5X67JAI2C9GS1SOEJ935/image-asset.png</image:loc>
      <image:title>Fidelity Spire</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615341578435-XZKZ58HF7TZEC27IG9MW/image-asset.png</image:loc>
      <image:title>Fidelity Spire</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615227424160-5W5N3XHVRZP7CZ8P3FGS/image-asset.png</image:loc>
      <image:title>Fidelity Spire</image:title>
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  </url>
  <url>
    <loc>https://www.juliabarbosa.com/illustrations</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-09-26</lastmod>
    <image:image>
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      <image:title>Illustrations and icons</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617145910369-IASVA1S1LUBX6TAOPDA4/Team.png</image:loc>
      <image:title>Illustrations and icons</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617405617054-5NI4ES8MU5L9VL0SVKXF/IMB_jim0mO.GIF</image:loc>
      <image:title>Illustrations and icons</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1616113949868-BT2YOHLHK1ORAE7WNECE/Character.gif</image:loc>
      <image:title>Illustrations and icons</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617144366064-30N961O5NEIEF1VIUIP5/Intro+screens.png</image:loc>
      <image:title>Illustrations and icons</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617145989868-KNVSW0LFRH8IZIIXOKVU/GM.png</image:loc>
      <image:title>Illustrations and icons</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617148128350-7QX3MJ06XD0LIPSJAKJL/Frame+2.png</image:loc>
      <image:title>Illustrations and icons</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617146078786-YMGV5BR1WTB9EFYYSJDB/Frame+1.png</image:loc>
      <image:title>Illustrations and icons</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617147953361-3VWE7QTT40I95YNSRM2Q/Frame+3.png</image:loc>
      <image:title>Illustrations and icons</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617148351609-EVWGETL99EBPI8R1YAUC/Frame+4.png</image:loc>
      <image:title>Illustrations and icons</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/spire-overview</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615226185583-KL9VPVCKAJQUU4Y60BJS/Spire.png</image:loc>
      <image:title>Spire Overview</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/0df7c14d-cc54-489e-9d95-d7357049b02e/Trish-dekstop.png</image:loc>
      <image:title>Spire Overview - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/other-projects</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/49500ece-58e3-4ca0-9fca-e33aafe7ea95/Project-Watchist.png</image:loc>
      <image:title>Other projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/pizza-restaurant</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/c555bc6a-f2fa-4774-b290-0a93454cad55/Binaco%27s+persona.png</image:loc>
      <image:title>Pizza Restaurant - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/59c6c904-17a7-4318-b36d-133ffb2a42b8/Hotspots_08%3A07%3A2025.png</image:loc>
      <image:title>Pizza Restaurant</image:title>
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  <url>
    <loc>https://www.juliabarbosa.com/ux-projects</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2026-03-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/acaed0d9-87cd-4a0a-b5ea-aa0f53f1b5d0/GM.png</image:loc>
      <image:title>UX Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/f4a61cdc-a09e-49eb-b91d-0e016245c693/Coaching.png</image:loc>
      <image:title>UX Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/369197a1-dd9b-455c-b3d5-f7a063fafb45/Analytics.png</image:loc>
      <image:title>UX Projects</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/3d503664-6574-4fd8-a89f-97ffcb705d7a/Coaching-landing.png</image:loc>
      <image:title>UX Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/8c00ac70-94b7-4780-8ba5-60af88fc1169/External-accounts.png</image:loc>
      <image:title>UX Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/0ce6ddea-518f-4666-9a3f-57b5320fc97f/Screenshot+2026-03-05+at+4.09.12%E2%80%AFPM.png</image:loc>
      <image:title>UX Projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-15</lastmod>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/ux-projects-copy</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/acaed0d9-87cd-4a0a-b5ea-aa0f53f1b5d0/GM.png</image:loc>
      <image:title>UX Projects (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/369197a1-dd9b-455c-b3d5-f7a063fafb45/Analytics.png</image:loc>
      <image:title>UX Projects (Copy)</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/f4a61cdc-a09e-49eb-b91d-0e016245c693/Coaching.png</image:loc>
      <image:title>UX Projects (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/3d503664-6574-4fd8-a89f-97ffcb705d7a/Coaching-landing.png</image:loc>
      <image:title>UX Projects (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/8c00ac70-94b7-4780-8ba5-60af88fc1169/External-accounts.png</image:loc>
      <image:title>UX Projects (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/0ce6ddea-518f-4666-9a3f-57b5320fc97f/Screenshot+2026-03-05+at+4.09.12%E2%80%AFPM.png</image:loc>
      <image:title>UX Projects (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.juliabarbosa.com/spire-guest-membership-copy</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/d0e923e0-d93d-4729-806c-aeab7118afab/GM.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1633191013413-YPWIQ0G9HTUM13JEGVU7/Early+page+wires.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
      <image:caption>Registration experience skeleton architecture — three sequential steps map prospect information directly into account opening, eliminating redundant data entry</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615242481076-DNH853CR27XK87T5DF2M/Experience+in+nut+shell.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
      <image:caption>Fresh install flow — new users move through app intro screens before reaching the login/registration fork. Prospects route through sign-up, OTP verification, and credential creation before landing in the GM experience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615242493401-LO6J19QOSFO3S85PFNMS/Returning+flow.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
      <image:caption>Returning user flow — existing customers and guest members bypass onboarding entirely, authenticating via login or biometrics.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/50790a14-7989-465f-889a-c907541bd7f9/Fresh+download+and+returnig.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
      <image:caption>Two intro screen iterations — evaluating how clearly the entry point communicated the app's value to prospects before asking them to commit to signing up.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1633358484808-3NY952NURYAH24MKL5CU/Hallway+study.png</image:loc>
      <image:title>Spire Guest Membership (Copy) - Make it stand out</image:title>
      <image:caption>Two sign-up form approaches — paginated (top) versus single scrollable page with advancing fields (bottom). Keyboard persistence and field advancement on the single-page version reduced disorientation during mobile input.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615244520207-1N415JDB4N2BN1CYVY1Y/Credentials+sign+up.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
      <image:caption>Live inline validation states — username availability checked in real time, password strength indicated progressively. Users could course-correct immediately rather than hitting a wall at submission.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1633358598001-CGG2S5FTMHTSS4AK4LL1/Prototype.png</image:loc>
      <image:title>Spire Guest Membership (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1633191925040-60HMM8CEROOOPJ390LCB/GM+ruff+flow.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
      <image:caption>Post-registration experience mapping — identifying which app sections could carry over to guest members versus which required redesign. Accounts was the critical open question; More was largely reusable with credential management as the key function.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1633198731039-XX39HJPOVHEUYZ1IB5BD/GM+accounts.png</image:loc>
      <image:title>Spire Guest Membership (Copy) - Make it stand out</image:title>
      <image:caption>Two concepts for the Accounts tab — concept 1 routes users from the nav item to an account selection modal tied to their goals; concept 2 treats the tab itself as an exploratory space, framing the absence of an account as a starting point rather than a gap.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1617669876871-FGF7BY4G6LQ0U5E1YGUI/Options.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
      <image:caption>Versions tested</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/8d203aa4-af7e-4ae7-aba1-797aaad7b603/accounts_goals.png</image:loc>
      <image:title>Spire Guest Membership (Copy) - Make it stand out</image:title>
      <image:caption>Goal-based account layout: accounts listed in the order goals selected during onboarding, so the products shown felt relevant to why the user signed up in the first place.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/9e5a304a-c1d2-4fde-99cf-b450d95cf146/accounts_intent_ver.png</image:loc>
      <image:title>Spire Guest Membership (Copy) - Make it stand out</image:title>
      <image:caption>Intent based layout: accounts grouped by user intent, making the page scannable regardless of what the user selected at onboarding</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a453a147131a5f32ae6783f/1615240599176-LX15CO2JPQ72IIJUG1ID/Intro.png</image:loc>
      <image:title>Spire Guest Membership (Copy)</image:title>
      <image:caption>Fallback entry point — a temporary registration bridge designed while upstream team dependencies were resolved.</image:caption>
    </image:image>
  </url>
</urlset>

